Our approach to wedding dress shopping is simple: make it fun, make it memorable, and make it meaningful. When you schedule a bridal appointment, you are booking a private one-on-one appointment with the owner. A personalized experience you won't find at any other shop in the area. Our wedding dresses start at $1000, and we're conveniently located in tax-free Salem, New Hampshire.
Each bridal appointment is 90 minutes, and you'll have the luxury of being the only bride in the shop. You won't feel rushed or pressured with crowds of people, and most importantly you can say "YES" in a quiet intimate space with your loved ones.
Stella Grace opened in 2017, and is a dream come true for Owner and Certified Wedding Planner Ashley. The name comes from Ashley's two great-grandmothers Stella and Grace. Ashley attended business school at Mount Ida College where she earned a Masters in Business Management (2011). She created the boutique after spending 10+ years in the fashion and retail industry, and seeing the need for a boutique style bridal shop in her area. Stella Grace Bridal is a space where brides can have a unique personal experience. Ashley ensures that every bride feels beautiful, adored, and taken care of when in the shop, and can't wait to help you find your dream dress!
Our favorite styles
Casablanca Bridal is one of our top designers, and they offer affordable customization options. Whether it's as simple as lengthening a train, or as elaborate as adding long sleeves to a strapless dress, or even choosing the top of one dress with the bottom of another, Casablanca Bridal will do it for you. Book today, and let us help you design your custom dream dress.
Hi! Thank you so much for visiting my website. Stella Grace Bridal is a dream come true for me, and proof that hard work and tenacity does in fact pay off! Weddings have always been a passion of mine. Whether it was planning, designing, or binge watching SAY YES TO THE DRESS, I knew I wanted to make a career out of it. Having been a bride myself, I know how exciting and stressful of a time this is for you. I've opened Stella Grace Bridal, so that you can not just check the dress off your list, but have the amazing (stress-free) experience you've dreamed of. I look forward to meeting you!
Xo Ashley Xo
Ashley is amazing, she has the cutest boutique and she is so personable and makes the experience fun! It was my first time & I said yes. Her focus was on me and I felt so special. Thank you, thank you, thank you!!
I got my dream wedding dress with the help of Ashley a year ago. I had the absolute best experience. She was the kindest, most helpful, and genuine person I’ve ever encountered during our wedding process! I can’t recommend her enough!
I don’t even know where to begin with this review. Ashley’s shop was BEYOND BEAUTIFUL, warm and welcoming. Not only did Ashley make us all feel at ease and at home, but she was so accommodating to my friend (bride) desires. The Bride left the shop in happy spirits and with a breathtaking dream dress :) thank you so much Ashley for this fun memorable experience!